Advertising, Aesthetics, Art, Graphic Design, Pragmatism, Product Design, Travel, fashion, history, photography, transportation
Citroen 2cv Brochure, 1967
14 Jul 2008 by David Goligorsky
The 1967 Citroen 2cv brochure for the Netherlands is fantastic. It defines utility and envisions heavy labor in a very attractive manner. It gives the impression that ownership of this vehicle will make dirty work clean and enable the owner to achieve complete and permanent euphoria. The car looks perfect and I admire the presentation of the same mustachioed gentleman embodying all archetype laborers. My favorite is the bank robber.
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Oh. My. God. Just amazing!